A National Public Awareness and Partnership Campaign
July 16, 2010 -- As a multi-faceted campaign designed to do many things, the primary intent is to raise aquatic recreational users’ awareness of this issue and to promote environmentally-friendly recreational behaviors. Secondary goals are to unite the conservation community to speak with one voice about this complex issue and to demonstrate the critical role that outreach, education, communications and marketing plays in dealing with challenging resource management issues. Read the full story to get the details.
